Sony Music South YouTube channel stats and outlier videos
Sony Music South – Official Channel 🎶 Welcome to the official YouTube home of Sony Music Entertainment India, your one-stop destination for the latest and greatest music videos in Tamil, Telugu, and Kannada! From heartwarming love songs to electrifying kuthu beats, we bring you the most popular hit
| Subscribers | 22M |
|---|---|
| Total views | 23B |
| Videos | 6.5K |
| Average views per video (est.) | 450K |
| Country | IN |
| Language | TA (est.) |
| Created | 2014-08-06 |
Niches: Entertainment.
Best outlier videos
Uploads that beat this channel's own median views, strongest first.
Latest uploads
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Repeatable pattern
A number in the title. 8 of the last 100 uploads use it, with a median of 1.2× the channel's usual views. Example: "Sa Ri Ma Pa 8K 60 FPS Video Song | Saripodhaa Sanivaaram | Nani | Priyanka Mohan | Jakes Bejoy".
Content map
What the last 100 indexed uploads look like, by length.
| Format | Uploads | Median views | Median outlier |
|---|---|---|---|
| Shorts | 50 | 103K | 0.4× |
| Under 20 minutes | 42 | 22K | 1.1× |
| 20 to 60 minutes | 5 | 12K | 0.8× |
| Over 60 minutes | 3 | 167K | 7.4× |
Levers to test
- Titles of this kind ran at 1.2× the channel's usual views across 8 uploads, against 0.7× for all uploads. Test the same title shape on your topic.
- Over 60 minutes did best here, at 7.4× against 0.4× for shorts. Start with that format.
- The channel posted about 78.3 uploads a month over its last 30 uploads. Plan a pace you can hold for the same stretch.
These come from the channel's public numbers. They show what went with better results, not what caused them.
Frequently asked questions
How many subscribers does Sony Music South have?
Sony Music South has about 22M subscribers, from the public count YouTube shows.
How often does Sony Music South upload?
About 78.3 uploads a month, going by the last 30 indexed uploads.
What is the best recent video from Sony Music South?
"Kalyana Virundhu - Video Song | DOROTHY | Maestro Ilaiyaraaja | Karthik Subbaraj" reached 303× the channel's usual views, the strongest of the uploads we hold.
Can I see the age, gender or income of the Sony Music South audience?
No. YouTube keeps audience details private to the channel owner in YouTube Studio, and the public API does not share them. TubeMind does not guess them.
Public statistics from the official YouTube Data API; averages and multipliers are TubeMind estimates, see how scores work. Open Sony Music South on YouTube.