MTV YouTube channel stats and outlier videos
This is the official YouTube page for MTV! Check out performances from VMAs, request your favorite music videos on MTV's Friday Livestream, and watch original series MTV's Following: Bretman Rock. Be sure to subscribe so you don't miss anything!
| Subscribers | 12M |
|---|---|
| Total views | 2.8B |
| Videos | 5.3K |
| Average views per video (est.) | 1.2M |
| Country | US |
| Language | EN (est.) |
| Created | 2005-11-22 |
Best outlier videos
Uploads that beat this channel's own median views, strongest first.
| Video | Outlier | Views | Published |
|---|---|---|---|
| GENER8ION feat. Yung Lean Perform "STORM" | 2026 VMAs | 355× | 18M | 2026-09-28 |
| LISA Performs "SaWaDiKa" | 2026 VMAs | 275× | 9.5M | 2026-09-29 |
| Madonna “Bring Your Love” ft. Sabrina Carpenter & “Danceteria” ft. Charli xcx | 2026 VMAs | 87× | 3M | 2026-09-30 |
| Adam Lambert, Raye, Sombr, Teddy Swims & More Perform a George Michael Tribute | 2026 VMAs | 33× | 1.1M | 2026-09-28 |
| Raye Performs "I Will Overcome." / "WHERE IS MY HUSBAND!" | 2026 VMAs | 27× | 941K | 2026-10-02 |
| Bruno Mars Performs "Dance With Me" | 2026 VMAs | 24× | 1.2M | 2026-09-28 |
| LISA Wins Best Pop for "Dream" | 2026 VMAs | 18× | 2.5M | 2026-09-28 |
| Madonna Wins Best Dance for "Confessions II" | 2026 VMAs | 8.8× | 1.2M | 2026-09-28 |
| Sienna Spiro Performs "Great Expectation" | 2026 VMAs | 8.4× | 539K | 2026-10-02 |
| Madonna & Sabrina Carpenter Win Best Collaboration for "Bring Your Love" | 2026 VMAs | 7.3× | 1M | 2026-09-28 |
Latest uploads
| Video | Outlier | Views | Published |
|---|---|---|---|
| RIIZE takes MTV Behind the Scenes of their “Insomnia” Music Video Shoot | 0× | 3.3K | 2026-10-30 |
| ’The Hunger Games: Sunrise on the Reaping’ Cast Creates a Custom Playlist | MTV Music To Blank To | 0.5× | 34K | 2026-10-22 |
| I Cried a River Through Palm Springs (Baby Nova) | MTV Underground | 0.1× | 8.6K | 2026-10-21 |
| Baby Nova Shows Off Her Vocals on “Sad Porn” 🌟 MTV Underground | 0.2× | 14K | 2026-10-06 |
| Madonna Wins Artist of the Year | 2026 VMAs | 1.1× | 157K | 2026-10-02 |
| Raye Performs "I Will Overcome." / "WHERE IS MY HUSBAND!" | 2026 VMAs | 27× | 941K | 2026-10-02 |
| Sienna Spiro Performs "Great Expectation" | 2026 VMAs | 8.4× | 539K | 2026-10-02 |
| Kacey Musgraves Performs Dolly Parton Tribute: "I Will Always Love You" | 2026 VMAs | 2.9× | 141K | 2026-10-01 |
| Shaboozey feat. Gunna Perform "Cowgirl" / "High Noon" | 2026 VMAs | 2.5× | 85K | 2026-09-30 |
| Madonna “Bring Your Love” ft. Sabrina Carpenter & “Danceteria” ft. Charli xcx | 2026 VMAs | 87× | 3M | 2026-09-30 |
Repeatable pattern
A number in the title. 35 of the last 95 uploads use it, with a median of 2.5× the channel's usual views. Example: "GENER8ION feat. Yung Lean Perform "STORM" | 2026 VMAs".
Content map
What the last 95 indexed uploads look like, by length.
| Format | Uploads | Median views | Median outlier |
|---|---|---|---|
| Shorts | 72 | 20K | 0.1× |
| Under 20 minutes | 23 | 65K | 1.7× |
Levers to test
- Titles of this kind ran at 2.5× the channel's usual views across 35 uploads, against 0.2× for all uploads. Test the same title shape on your topic.
- Under 20 minutes did best here, at 1.7× against 0.1× for shorts. Start with that format.
- The channel posted about 19.8 uploads a month over its last 30 uploads. Plan a pace you can hold for the same stretch.
These come from the channel's public numbers. They show what went with better results, not what caused them.
Frequently asked questions
How many subscribers does MTV have?
MTV has about 12M subscribers, from the public count YouTube shows.
How often does MTV upload?
About 19.8 uploads a month, going by the last 30 indexed uploads.
What is the best recent video from MTV?
"GENER8ION feat. Yung Lean Perform "STORM" | 2026 VMAs" reached 355× the channel's usual views, the strongest of the uploads we hold.
Can I see the age, gender or income of the MTV audience?
No. YouTube keeps audience details private to the channel owner in YouTube Studio, and the public API does not share them. TubeMind does not guess them.
Public statistics from the official YouTube Data API; averages and multipliers are TubeMind estimates, see how scores work. Open MTV on YouTube.