Imperial War Museums YouTube channel stats and outlier videos
Telling the stories of those who have lived, fought and died in conflict, from 1914 to the present day. IWM encompasses five sites: IWM London, IWM North, Churchill War Rooms, HMS Belfast and the historic airfield IWM Duxford. Our five sites and extensive archives tell stories of war and conflict a
| Subscribers | 884K |
|---|---|
| Total views | 426M |
| Videos | 996 |
| Average views per video (est.) | 371K |
| Country | GB |
| Language | EN (est.) |
| Created | 2007-07-11 |
Niches: History Documentary.
Best outlier videos
Uploads that beat this channel's own median views, strongest first.
| Video | Outlier | Views | Published |
|---|---|---|---|
| The Most TERRIFYING Thing About Flying in a Lancaster | 18× | 2.5M | 2026-05-29 |
| Capturing 9/11: Bill Biggart's Final Images | 15× | 1.8M | 2026-09-02 |
| What Was The Turning Point of WW2? | 15× | 2.9M | 2026-09-23 |
| The Reason Operation Barbarossa Failed | 14× | 2.3M | 2026-07-01 |
| This WW1 sniper suit TERRIFIED enemies | 12× | 1.7M | 2026-06-10 |
| Why is This Union Jack Folded Like An American Flag? | 9.5× | 1.3M | 2026-07-25 |
| This Purse was Found at Ground Zero | 9× | 949K | 2026-09-10 |
| The Spitfire Could NOT Keep up with the Mosquito! | 8.1× | 857K | 2026-09-14 |
| Why the Wehrmacht Couldn't Take Moscow | 7.7× | 820K | 2026-08-19 |
| This BF109 Is In AMAZING Condition | 7× | 737K | 2026-10-08 |
Latest uploads
| Video | Outlier | Views | Published |
|---|---|---|---|
| Is the Tornado BETTER than the F-14 Tomcat? | 1.7× | 177K | 2026-10-18 |
| How the Tornado GR4 Became the RAF's Go-To Jet | 0.1× | 8.6K | 2026-10-16 |
| Up Close With The Armament Of The BF-109 | 1.5× | 160K | 2026-10-14 |
| BF-109 Markings, Explained | 1.9× | 202K | 2026-10-12 |
| Who Carved Their Name Into Our BF-109? | 0.3× | 43K | 2026-10-10 |
| This BF109 Is In AMAZING Condition | 7× | 737K | 2026-10-08 |
| Why is Korea Divided? | 0.7× | 173K | 2026-10-07 |
| Bf 109 vs Spitfire - Which was Better? | 1.9× | 196K | 2026-10-06 |
| Even German Pilots Thought the Spitfire Was the Best | 0.3× | 50K | 2026-10-03 |
| The Mosquito "could do ANYTHING" says WW2 Navigator | 0.3× | 42K | 2026-09-30 |
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Repeatable pattern
A number in the title. 18 of the last 100 uploads use it, with a median of 1.6× the channel's usual views. Example: "Capturing 9/11: Bill Biggart's Final Images".
Content map
What the last 100 indexed uploads look like, by length.
| Format | Uploads | Median views | Median outlier |
|---|---|---|---|
| Shorts | 83 | 83K | 0.6× |
| Under 20 minutes | 15 | 173K | 0.7× |
| 20 to 60 minutes | 2 | 610K | 3.5× |
Levers to test
- Titles of this kind ran at 1.6× the channel's usual views across 18 uploads, against 0.6× for all uploads. Test the same title shape on your topic.
- The channel posted about 13 uploads a month over its last 30 uploads. Plan a pace you can hold for the same stretch.
These come from the channel's public numbers. They show what went with better results, not what caused them.
Frequently asked questions
How many subscribers does Imperial War Museums have?
Imperial War Museums has about 884K subscribers, from the public count YouTube shows.
How often does Imperial War Museums upload?
About 13 uploads a month, going by the last 30 indexed uploads.
What is the best recent video from Imperial War Museums?
"The Most TERRIFYING Thing About Flying in a Lancaster" reached 18× the channel's usual views, the strongest of the uploads we hold.
Can I see the age, gender or income of the Imperial War Museums audience?
No. YouTube keeps audience details private to the channel owner in YouTube Studio, and the public API does not share them. TubeMind does not guess them.
Public statistics from the official YouTube Data API; averages and multipliers are TubeMind estimates, see how scores work. Open Imperial War Museums on YouTube.